Abercrombie & Fitch controversy!
**UPDATE (11/9)** I've been informed that A&F actually caved, yanking the shirts out of stores and off the website, a victory for overly meddling parents everywhere! Woo Hoo!
And people wonder why ANF is so popular with teens? Gimme a break. Check out the new t-shirts that are apparently stirring some kind of controversy. Psychotic parents beware: this stuff is mildly amusing and overtly suggestive and stupid. Thus you crazed people best devote too much time to putting a stop to this sort of thing - because the more you make noise about it, the more popular these T's will be with the kids.
I guess I'm on a "marketing outside the box and thus generating brand buzz" trip today.
And people wonder why ANF is so popular with teens? Gimme a break. Check out the new t-shirts that are apparently stirring some kind of controversy. Psychotic parents beware: this stuff is mildly amusing and overtly suggestive and stupid. Thus you crazed people best devote too much time to putting a stop to this sort of thing - because the more you make noise about it, the more popular these T's will be with the kids.
I guess I'm on a "marketing outside the box and thus generating brand buzz" trip today.
posted by Pedro at 10:26 AM
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